The Biden Administration recently issued an executive order to coordinate efforts among federal agencies to create a national policy for digital assets. The order shows that these assets, including cryptocurrency, are here, and they’re here to stay.

The order aims to “ensure that safeguards are in place and [to] promote the responsible development of digital assets.” In other words, the directive was issued to build a framework so the U.S. can catch up to other countries – and make innovation a top priority while protecting consumers and businesses.

The executive order isn’t the only positive sign that crypto is gaining traction at financial institutions. The Office of the Comptroller of the Currency and the Federal Deposit Insurance Corporation have weighed in; each indicated that banks they oversee can pursue crypto projects, though both agencies want advance notice before a financial institution takes the plunge. The agencies make clear that these services need to be offered through third parties and that crypto assets are not insured. The letters should help institutions feel more comfortable dealing with digital assets.

Also worth noting, the executive order encourages the Federal Reserve to examine the creation of a U.S. central bank digital currency (CBDC), including its impact on financial inclusion.

Transitioning from hesitancy to adoption

The various announcements from the Biden Administration and certain federal agencies have ultimately shined a spotlight on consumers’ interest in crypto. While many financial institutions are still dragging their feet due to unfamiliarity and regulatory concerns, these announcements show that the necessary compliance structures are in place.

A wide variety of service providers – established names and new entrants – have solutions to support such products. Several core and digital banking providers have developed integrations with financial institution-focused crypto firms, streamlining implementation.

Banks still have many areas to consider before jumping in. Custodial services, rewards programs, trading services, mobile wallet integration, and lending services are all areas to consider – with varying levels of involvement.

U.S. consumer cryptocurrency adoption is running at, or slightly ahead of, the pace set by the internet in the 1990s. That said, financial institutions need to get involved before it’s too late. The executive order and letters from federal agencies have affirmed a financial institution’s authority to offer digital asset services through third parties. The endorsement is there – now is the time to act.