Pub. 6 2016-2017 Issue 1

20 O V E R A C E N T U R Y : B U I L D I N G B E T T E R B A N K S - H E L P I N G C O L O R A D A N S R E A L I Z E D R E A M S Almost every weekend during football season, we watched the Denver Broncos huddle between plays. In a few seconds, they analyzed the defense, made offensive decisions, called a play and broke to push the ball farther down the grid-iron. Over the course of the year, and throughout success and failure, the Broncos used their huddles tomarch their way towards a winning season and, ultimately, the Super Bowl Championship. Talk about communicating to win! Communication needs structure to be executed successfully, and the Denver Broncos’ repetitive huddle provides a great example of that type of structure. In short, their communication inside the huddle performed three critical functions that tied their strategy to win to execution. The Huddle: 1. Established a “learning forward” cycle; 2. Communicated the overall strategy by breaking it down into play-by-play action; 3. Focused the team on the “next best thing to do.” COMMUNICATING STRATEGY: The Broncos’ March to the Super Bowl FEATURE ARTICLE Communication needs structure to be executed successfully, and the Denver Broncos’ repetitive huddle provides a great example of that type of structure. TODD LANCASTER AND KENDALL COLMAN COLMAN COACHING