Pub. 7 2017-2018 Issue 2

O V E R A C E N T U R Y : B U I L D I N G B E T T E R B A N K S - H E L P I N G C O L O R A D A N S R E A L I Z E D R E A M S September • October 2017 3 The Colorado Bankers Association is proud to present COLORADOBANKERas a benefit of membership in the Association.Nomember dues were used in the publishing of this news magazine. All publishing costs were borne by advertising sales. Purchase of any products or services from paid advertisements within this magazine are the sole responsibility of the consumer. The statements and opinions expressed herein are those of the individual authors and do not necessarily represent the views of COLORADO BANKER, or its publisher the newsLINK Group LLC. Any legal advice should be regarded as general information. It is strongly recommended that one contact an attorney for counsel regarding specific circumstances. Likewise, the ap- pearance of advertisers does not constitute an endorsement of the products or services featured by The newsLINK Group LLC. Don Childears President/CEO Jenifer Waller COO Amanda Averch Director of Communications Lindsay Muniz Executive Assistant Mike Bintner Director of Education Margie Mellenbruch Bookkeeper* Craig A. Umbaugh Counsel* Jim Cole Lobbyist* Zoey DeWolf Lobbyist* Melanie Layton Lobbyist* Garin Vorthmann Lobbyist* Brandon Knudtson Director of Membership * outsourced Amanda Averch, CBA Director of Communications, Averch@coloradobankers.org 140 East 19th Avenue, Suite 400 Denver, Colorado 80203 voice: 303.825.1575 – fax: 303.825.1585 Websites: www.coloradobankers.org www.smallbizlending.org www.financialinfo.org September/October 2017 OVERACENTURY:BUILDINGBETTERBANKS -HELPINGCOLORADANSREALIZEDREAMS 4 Chairman’s Message 6 A Word From CBA... 7 General Account BOLI Sales Dominate Market in 2016 9 Why the “One Size Fits All” Marketing Approach Doesn’t Work With HSAs–Part 1 & 2 12 Kittens and Yetis and Bears, Oh My! - Incident Response in a Bad Bad World 14 FEATURE: Money Market Mutual Fund Reform: Money on the Move 16 Regulation CC Meets the Age of Electronic Checks 18 FEATURE: SBA Helps High-Growth Customers Access Needed Capital 20 With CBA’s Help, Rep. Liston Donates $1k to Springs Rescue Mission 22 7 Money Tips Millennials Can Bank On